The beginning of negotiations is usually the end of many months of hard work for the buyer or seller. The work ahead requires skill in order to maintain a strong position.

Sellers can lose their advantage if they do not counter an offer that a buyer has made. Even if the opening offer is beneath what the seller feels is reasonable, it is advisable for the seller to respond with a slight reduction from the asking price. The most important component in negotiating is good communication.

The best way to handle a low offer is to counter it with definite terms that are favorable to the seller. A counter offer has two advantages: 1) it keeps the buyer interested, and 2) it moves the negotiation forward and gives the buyer the opportunity to submit another offer that the seller is more likely to prefer.

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Tom Heyl
Keller Williams Realty
488 Springfield Ave.
Summit, NJ 07901
Office: 908-273-2991 x 116
Mobile: 973-479-1898
Fax: 908-273-2996
TomHeyl@KW.com

Born and raised in Chatham Township’s, Green Village, NJ, Tom offers unparalleled local real estate market insight and expertise. Tom is a graduate of the Chatham School system and Rutgers University’s Cook College with a Bachelor of Science degree in agricultural economics. Tom previously worked at his family’s business, Heyl Roses Inc. in Green Village. Heyl Roses was the last and oldest commercial rose and cut flower grower in New Jersey. Tom Heyl has been an active part of the Chatham area community by serving as the former Deputy Chief of the Green Village Fire Department and was an alternate member of Chatham Twp. Board of Adjustment as well as an appointed member of the Morris County farmland preservation committee. Tom currently serves as an active member of the New Vernon Volunteer Fire Department. Tom has two children currently attending Chatham schools. Tom Heyl has been Full Time Realtor since 1998 and is consistently one of our area's top producing Realtors. Tom provides the same excellent level of service to all of his clients whether they are first time buyers or estate caliber sellers. Tom also has a unique perspective and knowledge of new construction, currently working with several fine home builders and renovators. Specializing in the Chatham’s, Madison, New Vernon, Morris Twp., Summit, New Providence and surrounding communities.

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